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Training materials and publication are one of the most valuable assets to associations. Selling access to this content is part of the core business model aimed at increasing revenues through new members. After the content have been distributed, users may share it with their friends or online forum without notifying you.
The problem here is how do you ensure the training materials and content will not randomly distribute to unauthorized users and reduce revenue losses? If an enterprise document security solution protects training materials and intelligent property and enables authorized users to easily access to the content, your association’s revenue will continue to grow. How does it work? Let me dive in more details.
Educational materials such as books, guides, case studies or other types of documents are key instruments in providing online training and education services.Document security and DRM solutions like Vitrium Security empowers associations to confidently upload their materials online and market them individually or through a subscription model. With such a solution in place, association administrators responsible for online training can protect investments made in creating or acquiring educational materials, as document security and DRM solutions prevent materials from being forwarded, shared, or copied .
A solution like Vitrium Security also enables students or customers purchasing the materials to access the content easily from any device. With no plug-in or obscure application necessary to view the content, all users need is an internet connection and a browser to access their education.
Operating in the medical laboratories sector, one of our clients is an association that uses Vitrium Security to protect standards, guides, and textbooks that make up the training curriculum provided to members. Training is organized through courses and seminars that are ongoing, with in-person and online components. Catering evenly to a member and customer base, composed of universities and private laboratories, this association’s mission is to advance the quality of treatments as well as improving best practices in public health and safety.
They have found through in Vitrium Security a way to control and protect investments made in disseminating important knowledge related to their area of expertise. Customers and members access digital textbooks for sale on the website and online portal, and these are delivered via a secured weblink accessible an any device through a browser. They have chosen to allow printing of materials, but to limit access and copies to ensure only authorized users have access to the content.
This association sell their materials in three different ways: as individual books, as part of an ‘Instructor Kit’, or a collection of eBooks sold as a package deal, which includes access to videos in addition to eBooks. As part of their document and security work-flow, they have integrated Vitrium Security with Personify, a popular Association Management System (AMS) used by associations to manage member interaction and historical information, and in this case used as an identity database to manage authentication and authorization protocols to access protected documents.
This allows the association to apply several layers of protection to their intellectual property:
With Vitrium Security, you can easily secure your training materials and intellectual property and protect your revenue stream.