By Printoolz.com
Vitrium Systems, a leading PDF-technology vendor, today announced the launch of PDFSalesLeads, a web-based application that allows organizations to easily generate valuable sales leads from their PDF content.
Read the full article – Web Based PDF Tracking Tool
By Don Fluckinger, Planet PDF
Vitrium Systems was the first to offer PDF analytics to content publishers, and with Adobe’s purchase of Omniture a new model for revenue generation from PDFs may develop.
Learn more from the full article – PDF Content Tracking: Could it Save the Publishing Industry?
By Don Fluckinger
The flagging economy launched torpedoes at the grand old-media Condé Nast fleet yesterday, sinking Gourmet, Cookie, Modern Bride and Elegant Bride. The moves—including a rumored 180 layoffs connected to those magazines—come as the publishing industry struggles to invent new models to derive income from its content, one of them rumored to be a Hulu-type digital store.
Help is on the way, and indeed it may already be here for some beleaguered publishers.
Interactive PDFs are an emerging format for porting paper publications to electronic editions. Not only do PDFs incur zero printing and shipping costs, they also lock down layouts for advertisers and magazine designers frustrated with graphic-design limitations posed by the user-controllable look and feel of web browsers. Their main drawback? They tend to be money losers or zero-gainers.
By Heather Havenstein, ComputerWorld USA
Heather Havenstein of ComputerWorld USA reviews Vitrium’s docmetrics software for PDF tracking and document analytics, explaining how it works and the benefits users can realize from it.
Read her review: Document Analytics – Think of it as Cookies for PDF
By Phil Leggiere
Phil Leggiere interviews Pat Weilmeier, Director of Marketing at Vitrium Systems, about how the ubiquitous PDF can be used to analyze reader engagement and provide insight on how readers engage with PDF content.
Read the full interview: Realizing the Potential of PDF
By Greg Meckbach, Destination CRM
Find out what companies Gartner has named to their 2008 report “Cool Vendors in CRM Marketing and Analytics” and why. Vitrium Systems was recognized as one of the “coolest of the cool” for their docmetrics PDF tracking solution.
Find out more here – Cool Vendors Make Marketing Look Hot
By Greg Meckbach, ComputerWorld Canada
Greg Meckbach, editor of Network World Canada, explains how to use Vitrium’s docmetrics software to track PDF files and integrate it with eCommerce sites to find out who is reading your PDFs.
Click here to read the article – The Demo: Vitrium Docmetrics
